RSVP here.

Mon Jan 29th, 2:00pm – 4:00pm

Social media is more than just an Instagram handle, and developing relevant, engaging content is more important than ever. Whether you want to learn about managing content for a future job or want to develop a content plan for your own brand, this workshop will help you understand content strategy and look at what you post in a whole different way.

By the end of this workshop, you’ll be able to do the following:

• Bridge business/brand goals with audience needs in terms of content
• Identify core topics, or “content buckets,” around which to develop content
• Calendarize concepts and posts so you always know what’s going up on any given channel
• Build a process for creating, approving and posting content on a recurring basis